75 years of ‘Having a break’
We’ve all done it; we’ve all run a finger along the silver foil and then gently pulled the two chocolate fingers apart in a satisfying crack. Yes, we’ve all heard the slogan ‘Have a break, have a Kit Kat’.
2022 marks a significant milestone for the red packaging of the chocolate fingers that have been a part of our lives and filled vending machines for three quarters of a century since 1947. But the history of one of Britain’s most popular and most enduring chocolate treats goes back even further back to 1935 when Rowntree’s first introduced a chocolate covered light wafer biscuit.
Back when it was introduced the slogan wasn’t the familiar ‘have a break’ instead it was ‘the biggest little meal’ and serving suggestions always included a nice cup of tea.
How long do you think we have had a chunky version of the classic Kit Kat? Five years? Ten? Well, you might be surprised to know that the chunky version has been with us since 1999.
Kit Kat’s maybe popular in the United Kingdom, but nothing compares to the popularity of this treat in Japan, where there are over 200 varieties including matcha and soy sauce flavours.
But, whatever you do, remember to enjoy your Kit Kat with a nice cuppa or coffee and ‘Have a break, Have a Kit Kat’.