Walkers Shortbread celebrates
It’s known the world over as ‘The World’s Finest Shortbread’ and you too can get Walkers Shortbread through UKVending. What is more in 2018 the company behind these delicious shortbread biscuits is celebrating its 120th anniversary.
Not bad for a product with just four ingredients: Flour, sugar, salt and pure creamery butter.
The story of Walkers starts in 1898 when Scottish baker Joseph Walker opened its own bakery with a loan of £50 at the tender age of just twenty one. Joseph perfected his recipe and soon word spread about his product. Turnover increased so much that he had to move to larger premises in the Speyside village of Aberlour as well as spending money on the purchase of a horse and a cart in order to make deliveries.
By the 1936 the company had expanded considerably and had also included a range of confectionary products but three years later World War Two and the company struggled against rationing. Despite the rationing of butter Walkers did not change their recipe to include margarine. Joseph Walker died in 1954 but the company he established continued to produce their winningly simple recipe.
Today Walkers Shortbread is known around the world and has also become something of an iconic symbol of Scotland and the company still launch new products and ideas in the village shop in the village of Aberlour where it all started one hundred and twenty years ago in 1898.